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Recapping February and Looking
Ahead to September

March 7, 2012

February proved to be our biggest conference to date, with participation from more than 36,000 attendees, across 1,000 individually hosted events and with 2,500 speakers driving the conversation in 12 cities. Together, we reached hundreds of thousands of people in more than 180 countries.

We saw notable speakers like Senior Advisor for Innovation to Secretary of State Hillary Clinton Alec Ross; Venture Investor Jalak Jobanputra; founder & CEO of Tumblr David Karp; Japanese journalist Toshinau Sasari; Paul Adams, Global Brand Experience Manager of Facebook; singer and actor Nick Jonas; and Google Brazil’s CEO Fabio Coelho.

More than 120 brand partners and event hosts played an active role, including Microsoft, Ebay, Facebook, SAP, Cisco, Nokia, Telefonica, Twitter Japan, Buddy Media and Warner Music Europe.

We were witness to industry leaders unveiling new products and services, like Ogilvy & Mather’s Social@Ogilvy and Microsoft’s People Powered Stories.

Singapore sent Daphne to London to survive on social media alone and welcomed in London's Martin in our first social experiment, "Can Man Live on Social Media Alone?" and Hamburg pitted bands against each other in their online video competition. Sao Paulo hosted a live tweet rap session with Emicida, and Toronto went viral with "Future Hipsters."

And that's just scratching the surface of all that happened during SMW12. See the scope of the collaborative nature of one of the world’s most socially connected conferences with our infographic, created with global technology partners Dopamine and Bernards.

Most importantly, don't forget to join us this fall: Social Media Week returns September 24-28. Share it. Tell your friends and get involved again.

Finally, Social Media Week wouldn't be possible without the incredible support of our city partners: Hi-Life, cohn & wolfe-impactasia, Chinwag, brpr Group, La Netscouade, Beyond, SixPix, AKA Asia, Entrinsic, Cyber Communications, and iStrategyLabs. In addition, we are very grateful for our global sponsors behind it all: Nokia, Constant Contact and Ogilvy & Mathers; and our global media partners: The Guardian, the Financial Times and The Next Web.

"Buddy Media is proud to be a partner of Social Media Week," said Buddy Media co-founder and CEO Michael Lazerow. "This is one of the few events that enables us to connect with our customers and partners globally. We look forward to continued growth and innovation from the Social Media Week team."- as do we! Thank you to everyone for a wonderful SMW12!

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