New Feature! Post Grading: In-Depth Facebook Post Analysis
We are excited to announce our newest major feature upgrade, Post Grading! With Post Grading, each individual Facebook post will be graded from A to F. Post Grading offers an additional layer of granularity that is often lacking in social media. The feature is currently live and we’ve grabbed a handful of older posts to get the analysis started. This feature is included with all EdgeRank Checker Pro accounts.


What is Post Grading?
Post Grading analyzes each individual post you publish on your Facebook Page. Each post is given a simple grade ranging from A to F. To determine a post’s grade we analyze 8 different metrics:
  • Lifetime
  • Impressions
  • Affinity
  • Timing
  • Engagement
  • Clicks
  • Reach
  • Virality
Post Grading provides Facebook marketers an opportunity to deeply analyze each individual post to see how they can improve their success in the future.

To learn more about each individual grade, check out our in-depth blog post.

How do I use Post Grading?
Each individual post has been assigned a grade ranging from A to F. Examine posts with high grades to see what was done right. Examine posts with low grades to see what went wrong. Post Grades are meant to help Facebook marketers understand more specifically why certain posts succeed or fail. With this knowledge you’ll be able to improve the effectiveness of your Facebook Page marketing!

We’ll be adding more features in the future to Post Grading to help our users better utilize these new Grades.

How does Post Grading work?
Each metric is measured against your Page’s previous month of analytics, meaning your grades are relative to your Page only. Each metric is also weighted equally in determining your overall Post Grade, we may be changing the weighting system in the future as we analyze the results.

If you’d like to read more about how each individual metric is calculated, check out our blog article explaining Post Grading.

How do I start using Post Grading?
Sign up for an EdgeRank Checker Pro account, if you haven’t already. While logged in to your Pro Page, go to the bottom of the Page to the Post Metrics section. We’ve included a handful of Grades with each individual Post to get you started right away. As long as you’re a Pro user, we’ll continually grade your Posts from here on out. 

We are excited to release this feature and are confident that you will find additional value in EdgeRank Checker! If you have any questions or suggestions, please contact us via Twitter, email, or Facebook

Our mailing address is:

Applum LLC

1643 Promenade Cir

Port Orange, FL, FL 32129

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