In Face of Disaster, Social Media Helped Spread News and Connect Bostonians (via PBS News Hour)

GWEN IFILL: Technology changed the speed and the accuracy with which we learned of the Boston attacks, but it also quickly became a platform for the nation’s shock and grief. NewsHour political editor Christina Bellantoni talked with our Daily Download team about that. CHRISTINA BELLANTONI: For that…

Best regards,

“The challenge of leadership is to be strong, but not rude; be kind, but not weak; be bold, but not bully; be thoughtful, but not lazy; be humble, but not timid; be proud, but not arrogant; have humor, but without folly.” – Jim Rohn

Best regards,

“The challenge of leadership is to be strong, but not rude; be kind, but not weak; be bold, but not bully; be thoughtful, but not lazy; be humble, but not timid; be proud, but not arrogant; have humor, but without folly.” – Jim Rohn
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Zero Subscribers at FeedBurner, Sept 21 2012

Don’t Panic!

FeedBurner hasn’t shut down today.

The counting code at FeedBurner has broken. Even though the metrics say a big fat zero, your RSS feeds are still being served and your subscribers are still, in fact, there. <a href="…“>Google has belatedly acknowledged the problem.  That’s the good news! There isn’t an ETA on the fix; but with luck it will be soon.

Sign of the Times?

The panic this caused many bloggers over the last 18 hours has been palpable. Already perturbed by the closure of FeedBurner’s twitter account, FeedBurner’s blog, the <a href="“>abandonment of and its users, AND the upcoming API closure, FeedBurner users were a dry powder keg primed for the right spark. They got that spark with these zero subscriber counts today. For many, it was the last straw, to mix my metaphors.


To Switch or Not to Switch – That is the Question

Even with an apparent subscriber count of zero, it was – and is – possible to switch to FeedBlitz using the steps outlined in the <a href="“>FeedBurner Migration Guide.  People have been doing so all day today. FeedBlitz did wobble for a while under the unexpected load at one point this morning, but has otherwise been fine. (If you were getting errors mid morning please come back and try again!)

So if enough is enough, <a href="“>download the FeedBurner Migration Guide and come on over. If, despite everything, you want to wait and see, obviously that’s your choice.


As people have come over today we’ve seen a number of questions recur; I hope this recap helps!

1) Q: Can I have multiple feeds / blogs in a single account? A: Yes.

2) Q: How will all my RSS subscribers come over? A: It depends on your setup. But if you follow the Migration Guide and use our tools, we promise everyone with a pulse will come over.

3) Q: Can I use a FeedBlitz RSS with a different email service, and what does that cost? A: Yes, and if you don’t use us for email you are in our 0-9 pricing tier, or $1.49 / month.

4) Q: Will my imported email subscribers have to opt-in again? A: No.

If you want to know more or have specific questions about migrating your readership to FeedBlitz from FeedBurner, please email us at or tweet me directly as <a href="“>@phollows. Happy to help!

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Do your homework Before starting a social media twitter campaign get onto and conduct keyword searches on specific #keywords. will offer you a number reach, a number of impressions, and how many times it was retreated within 24 hours. I have found this to be quite helpful in helping me decide which Hashtag to use Around Specific Twitter Campaigns. I Suggest That Before You Run A Twitter Campaign that you Conduct Online Research Around Specific Topics That You Know How To Craft Really Great Headlines, then using your Shorter for Your URL And Then AppendaA smart hashtag at the end of your Tweets. When using Twitter to share a promo or special, create 10-20 different headlines, then append the hashtags at the end of your tweet. Use a scheduler, like Hootsuite, Crowdbooster or SproutSocial to schedule your tweets through out the week. Don’t forget to submit your special under appropriate, relevant LinkedIn groups under the Linkedin Promo tabs. Welcome to Ana Social Marketing Digital Corner! I will be sharing quick updates on how to improve your online presence across social media channels, utilizing hashtags, SEO keywords, offering my perspective on strategy and tactics, tools that will enrich your social media engagement, grow your community, set you up as a leader and create new opportunities. Thank you for your visit and feel free to post your name, company and offerings on

Appending Hashtags To Increase Reach And Impressions .m4a Listen on Posterous

Please excuse any typos and the brevity of this message. Sent from my iPad

Ana Lucia Novak
650-267-1112 (press # to bypass greeting)

Social Media Strategy, Architect
Measuring & Monitoring; Consultant/Trainer


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5 Pinterest pins worth sharing

Obsessed with Pinterest as we are? Follow us and you’ll find goodies like these 5 pins we’re digging this week.

A DIY chalkboard project that’s we want. (Will someone make it for us? Ha.)

We’re already addicted to this shop–and now they have to go tempt us with this amazing necklace

A very cool children’s counting book that makes an awesome first birthday gift.

Vintage printable alphabet cards that make great nursery decor, crafts or cards.

10 great organization solutions for parents now that September is here

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